Why Digital? Why Now?
The pace for digitization is not slowing down. Insurance companies must reinvent themselves as technology-forward companies that can deliver customized products and highly personalized services to meet new expectations from customers and keep in step with new digital leaders.
So why now? According to both a recent Forrester study and the 2021 KPMG CEO Outlook survey, nearly 75% of organizations consider a seamless customer experience a top or high priority supporting their digital transformation. Nothing satisfies acustomer more than having a positive personal-interaction with any company – even their insurer. By leveraging digital technologies, insurers can create a personalized, smooth experience for a claim, a purchase or even a routine task such as billing and payments.
Read this report to better understand:
- How digital plays a role in today’s changing competitive landscape
- Why insurers are prioritizing digital capabilities
- How a 360 View of customers, agents and underwriting can create exciting growth opportunities