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Indian Health Insurer’s Digital Journey in Channel Management

Indian Health Insurer’s Digital Journey in Channel Management

Published on January 4, 2018

A joint venture between one of the largest financial services groups in India and one of the largest diversified financial services companies in South Africa was launched as a new India-based health insurance company. The new insurance company wanted to maximize efficiency of their array of distribution channels while enhancing effectiveness through online digital engagement of their stakeholders, channels and customers.