New Channels, New Data for Innovation
Majesco Blog published in Insurance Thought Leadership
Distribution channels may be the most tangible part of most consumers’ experiences with insurance. While the details of the product are obviously important, once the policy is purchased, most people file it away and forget about it. Many consumers couldn’t find their policies if you asked them. And how many consumers do you think have actually read their policy?
Tara Dilzer Alexander
Director, Marketing Communications and Creative Services