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How Quote Data Can Optimize Pricing

Blog by John Johansen published in Insurance Thought Leadership

Retailers do it. Auto dealers do it. From wholesale parts suppliers to craigslist sellers and kids with lemonade stands, everyone knows that if you are going to take the trouble to sell something you should sell it for its full value. Many insurers, however, are stuck within semi-fixed pricing models that don’t allow them to capture the most profit they can from each policy.

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