Competing in an Age of Data Symmetry
Published in ITL
For centuries, people have lived in a world where data was largely proprietary, creating asymmetry. Some had it. Others did not. Information was a currency. Some organizations held it, and profited from it. We are now entering an era of tremendous data balance — a period of data symmetry that will rewrite how companies differentiate themselves.
Tara Dilzer Alexander
Director, Marketing Communications and Creative Services