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Actuarial Post – Inner Workings: Embrace social media

Actuarial Post – Inner Workings: Embrace social media

By Tom Murray, Head of Product Strategy, Exaxe.

Let’s get this out of the way at the start; social media websites here to stay. The various networks and communication arenas that have mushroomed over the last 5 years have permanently changed the way that people interact and anyone who hoped it was just a fad is going to be seriously disappointed. Whether focused on personal lives - Facebook, business lives - LinkedIn or just general interaction arena’s - Twitter, these networks have pervaded all aspects of modern life and it appears that the average Joe Soap is prepared to spend far more of his life in an online virtual world than anyone would have predicted just a decade ago.

The speed of this shift from what was regarded as a quirky, nerdy hobby to mainstream acceptance has been nothing short of phenomenal and we cannot yet be sure what the ultimate outcome will be, other than that things will never be the same again.

Social media has relevance for actuaries in two primary spheres – their own professional circle and the interaction of social networks with the firms they work in...

Read the full article in the Actuarial Post: Actuarial Post - Edition 20

Actuarial Post is an online publication offering actuaries insight into the market, an extensive library, news and the latest job listings. With a dedicated comment section; the most talked about topics in the actuarial market are discussed by actuaries dealing with the issues on a daily basis. Articles focus on the latest trends changes in regulation and the areas of pensions, investment, life and insurance.

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